The currency worth more than Bitcoin and Gold.

"How's the new business going?"

"Great, thanks."

"Gaining momentum. Following the flow."

"Have you made any money yet?"

"No."

"Oh."

"Are you worried?"

"I guess it's only early days."

After my sister in London hung up, I was left with the question she asked with genuine curiosity and care as one of my strongest supporters,

"Are you worried?"

I should be terrified. I suppose I should be doubtful. I'm probably meant to be concerned. 11 weeks into launching a business that's changing the world without a single dollar to show for it in my dwindling, ever-decreasing, diminishing-returning bank account.

I'm constantly told most people would be. I'm regularly reminded of the importance of quick wins. Then assured it'll pick up with a smile of sympathy, a proverbial paternal pat on the head or a cringe of condolence.

Once upon a time ago, the past me would have been. When I believed in the self-limiting stories, dream-catching ceilings and skeptical societal scripts I attached to, that defined me and an identity that made me want to be more like you and less of me.

And although not always easy, and at times incredibly challenging, that's just not how I choose to feel about the decisions I've made and where they have led me.

I have been graced with something no currency can or will ever be able to buy…gratitude.

And the time to experience it and the gifts, freedoms and rewards it brings.

Less than 1% of the world's population earns $200,000 or more per year, putting me among the world's wealthiest humans. Less than 0.1% will ever become a CEO, making it one of the rarest career outcomes globally.

I've had both privileges. I've earned above the 1% global benchmark, and I walked away from it all.

I traded being in one of the world's most elite clubs and communities, with three of the sexiest letters after my name and politely returned the door-opening keys that came with it.

Why?

Because my freedom, sanity and integrity matter and mean so much more.

And so, it's gratitude I choose to cultivate, nurture and invest in rather than my ego, expectation and entitlement. To do something truly useful, meaningful and impactful with the crazy level of privilege I've been afforded. A privilege of being able to choose, which is far from universal, with less than half of people globally believing that everyone in their country enjoys equal basic human rights and choices.

Gratitude isn't simply a word or feeling. Gratitude is demonstrable actions of deep meaning and tangible impact. It's choosing perspective over pain and panic, abundance over anxiety and angst, and purpose over passion and profit. The difference is both life changing and enhancing.

So, when asked if I'm worried, the answer is simple: I'm grateful. For it all, especially the rarest of privileges, gifts and freedoms to choose. As I find myself richer than ever trading in the only currency that truly matters, worth way more than infinite Bitcoin or endless gold.

H2BH 007/365